Instagram takes another leap forward

By Steve Keenan

Instagram is looking impressive. Sharp on the heels of the Facebook-owned site adding video, the app has now introduced the ability to embed the video or an image into blog posts from a desktop.

Not much in the scheme of things but it’s another useful and handy addition, which makes Instagram every more appealing to users.

It’s very simple, too. Under the Like and Comment button on the right is a new share button - see the image below.

Click on that and the embed code appears and automatically copies it.

Then just paste the code into your blog and, voila…

I’ve been using Instagram for two years now and have noticed more traction, although my numbers are still relatively low. But today I introduced it to a social media client, Lower Mill Estate, and there is a hunger among other companies to start using the app.

After all, if you can embed the image - and video - into a post simply, then it has to be a valuable tool.

Lastly, I interviewed an impressive Instagrammer in Spain recently. Julio Estrela has 10k+ followers and we met up on an Instagram day out in Cadaques, Costa Brava, Spain and asked him for some tips. He had some useful suggestions. Enjoy the video.