How England’s newest tourist attraction is using social and digital
Mark FraryJuly 28, 2016
One of Britain’s newest tourism attractions has opened in County Durham this summer and its organisers are hoping to match some...READ MORE
How social media is being deployed at Euro 2016
Mark FraryJune 30, 2016
Social media has been a key part of this year’s Euro 2016 football championships Twitter added new features just for the...READ MORE
Are messaging apps the next big thing in travel customer service?
Mark FraryMay 26, 2016
Social media has dramatically changed the way in which customers seek help or complain. Faced with the rise of automated call...READ MORE
Is the tourist board irrelevant in the digital world?
Mark FraryMarch 24, 2016
I often wonder whether we are seeing the end-game for the traditional tourist board or destination marketing organisation (DMO). Tourism boards...READ MORE